Verizon Executives

Terry Denson
Vice President, Content Strategy & Acquisition
Verizon Communications

Terry Denson is vice president of content strategy & acquisition, a position he has held since February 2006.  He is responsible for content strategy and video-content acquisition and partnership management for FiOS TV, FiOS Internet and Verizon Wireless.

Denson previously was vice president of programming and marketing, a position he was named to in August 2004 when he joined Verizon.  In that position, he oversaw the creation and implementation of the company's video product packaging, pricing and marketing strategies and video content acquisitions.  He also was responsible for customer acquisition, retention and education, and planning.

Prior to joining Verizon, Denson served as vice president of programming for Insight Communications where he led the acquisition of programming, in addition to the development of analog, digital, video-on-demand, high definition TV, broadband and interactive content strategies. 

Previously, as director of business development for the affiliate sales and marketing department of MTV Networks, a division of Viacom International, he negotiated affiliation agreements, managed the sales and distribution of multiple video services, and directed analyses of trends in the market.

As general attorney for ABC, he managed numerous content rights and distribution issues.

A graduate of Harvard University, Denson holds a J.D. degree from Georgetown University.